Oracle OpenWorld 2011 – It’s a wrap!

October 14, 2011 at 4:11 pm | Posted in Oracle | Leave a comment
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Well, Oracle OpenWorld 2011 has come to a close. For one week in October, this year’s conference brought (approx) 45,000 Oracle customers, employees, and partners to the city of San Francisco, but now the crowds have been replaced with fork lifts in a frantic attempt to break down all of the vendor booths as quickly as possible.

In typical fashion, Larry Ellison made some major announcements in his keynote presentation on Wednesday afternoon! Effective immediately, Oracle announced that every one of the 150+ modules that comprise the new Fusion ERP application are now in production. Fusion is the next generation of applications, which Oracle completely wrote from the ground up and developed with 100% open standards for the past 6 years. It’s the upgrade path for customers running Oracle’s e-business suite, and it’s an option for customers on Peoplesoft, JD Edwards, and Siebel as well.

Ellison also announced that Oracle was creating a public cloud using Oracle’s new Exadata and Exalogic machines, designed explicitly for maximum performance when paired with the Oracle Database. Ellison referred to these machines as “parallel everything” with a performance up to 10 times faster than current servers in the marketplace at a cost of 1/10th of those same machines. Everything is built on standards, making it very easy to port your application from your server to the cloud, or from the cloud back to your server, or from the cloud to your server and then back to the cloud again. It’s all up to you. At the same time, Ellison took a number of shots at competitors, keeping alive the banter between Salesforce.com CEO Marc Benioff which had already provided plenty o’ drama for most of the week!

The other interesting revelation is that social networking is actually built into the new Fusion applications. Facebook is used for identifying yourself and your colleagues who interact with these systems and need to constantly share information. You can extend this social networking to include your customers, your prospects, your partners, your suppliers, etc. This improves overall workflow and communication, but at the same time, you have complete control of the level of access for each player. It definitely had a look and feel that differs from your typical IT applications.

Many excellent small session presentations were offered during the last half of the conference. If you’re not aware, there are some major enhancements in the database in 11g R2. Some of my personal favorites include the Workload Repository and the potential for multiple execution plans, the new SQL Results cache and PL/SQL results cache in the SGA, all the new automatic monitoring features, enhancements to Security, and invisible indexes. I’ll discuss these and other topics featured at OpenWorld 2011 in future blog posts.

Logging off for now; take care!
OracleTestGuy
Bob

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